What We Cover
With Google deprecating the cookie in 2024, the expected value of a digital persona will drop by at least 30%. While marketers explore alternative solutions, email marketing won't be the answer. In fact, 9.8 billion emails are sent daily in the U.S. alone. (That’s more than the 8.1 billion people on Earth!)
On the flip side, the average U.S. household receives 384 pieces of mail a year, and 79% of households report they still read their daily mail.
In this webinar, you’ll learn how the best CRM Marketers use direct mail to capitalize on their first-party data to hit growth and LTV targets. We’ll cover how to:
