--- title: 3 Ways Data Science Can Help You Sleigh This Holiday description: Join Jason Tsuno & Dr. Nicholas Tyris on August 23rd @ 11 am MST as we dive into the data science behind successful holiday digital direct mail campaigns. image: https://webinars.postie.com/hubfs/Aug23-Webinar-Promo-Graphic-1.jpg --- [![Postie Vertical Blue](https://webinars.postie.com/hs-fs/hubfs/Postie%20Vertical%20Blue.png?width=80&height=83&name=Postie%20Vertical%20Blue.png "Postie Vertical Blue")](https://www.postie.com) ##  POSTIE WEBINAR    # 3 Ways Data Science Can Help You Sleigh this Holiday   --- Wednesday, August 23, 2023 1:00 PM ET ### Save Your Spot ## What We'll Cover Discover how data science and machine learning can empower your direct mail strategy for the upcoming holiday season. Our goal is to increase your serotonin levels with: | ![Green Check Mark](https://webinars.postie.com/hs-fs/hubfs/Green%20Check%20Mark.png?width=20&height=20&name=Green%20Check%20Mark.png)   | How to identify and activate high-converting audiences already within your CRM (Do you hear that? It's the sound of your customers transacting) | | --- | --- | | ![Green Check Mark](https://webinars.postie.com/hs-fs/hubfs/Green%20Check%20Mark.png?width=20&height=20&name=Green%20Check%20Mark.png)   | The science and speed of algorithmic LAL models that makes campaigns more efficient, performant, and yes...FUN | | ![Green Check Mark](https://webinars.postie.com/hs-fs/hubfs/Green%20Check%20Mark.png?width=20&height=20&name=Green%20Check%20Mark.png)   | The savory secret sauce of testing and optimization that will unlock campaign predictability for the holiday season (you'll come back for seconds) | We’ll even have a campaign cheat sheet for you to take away and implement asap for this season.  But we're not stopping there. We're taking it further and providing real-life examples of how Postie's customers have used these tools and techniques to achieve standout success.   Join us to learn these techniques and tools that drive exceptional results and maximize your ROI during this critical period.   --- --- ![img_3](https://webinars.postie.com/hubfs/UP_u39713510487154/img_3.png "img_3") ## Learn From Industry Experts Join our Digital Direct Mail experts as we help you super charge the potential of direct mail. ![Jason-Webinar-Headshot](https://webinars.postie.com/hs-fs/hubfs/Jason-Webinar-Headshot.png?width=300&height=300&name=Jason-Webinar-Headshot.png "Jason-Webinar-Headshot") ### Jason Tsuno Sr. Manager Client Experience Postie ![Dr.-Nicholas-Blue-Webinar-Headshots](https://webinars.postie.com/hs-fs/hubfs/Dr.-Nicholas-Blue-Webinar-Headshots.png?width=300&height=300&name=Dr.-Nicholas-Blue-Webinar-Headshots.png "Dr.-Nicholas-Blue-Webinar-Headshots") ### Nicholas Tyris PHD Head of Data Science Postie © Postie, 2023